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Turn Operational Functions into a Strategic Access Point
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Meet our speakers
Zulma is an accomplished healthcare operations leader with over 20 years of experience driving performance in outpatient imaging, revenue cycle, and patient access. She specializes in lean management and team development, and currently serves as Senior Regional Director of Operations at Akumin.
Zulma Jairala, MHA
Executive Director, AHRA
Join us on Thursday, August 28th at 12:00 PM CT for a FREE webinar exploring how healthcare contact centers are using AI and automation without losing the human touch. Learn when to automate, when to rely on skilled agents, and how to preserve empathy in tech-enabled patient care.
FREE WEBINAR
The Human Touch:
Why People Still Matter in the Age of Patient Engagement Automation
🗓️ Thursday, August 28th, 2025
⏰ 12:00 PM CT
Explore how leading teams balance automation and human touch to deliver efficient, compassionate patient care.
When to use automation vs. human agents in patient interactions
How to design hybrid workflows for seamless handoffs
Strategies to preserve empathy in tech-enabled care
Key metrics to measure both efficiency and patient trust
What We'll Cover
An operations leader with deep expertise in contact center performance, QA analytics, and team development. Genesis drives continuous improvement and patient experience through data-driven, people-focused strategies at CCD Health.
Genesis Carela
Director of Operations
Experts share when to use automation vs. humans and how to keep empathy in tech-driven patient care.
When to use automation vs. human agents in patient interactions
REGISTER NOW!
FREE WEBINAR
The Human Touch:
How to design hybrid workflows for seamless handoffs
Strategies to preserve empathy in tech-enabled care
Meet our speakers
Genesis Carela
Director of Operations
An operations leader with deep expertise in contact center performance, QA analytics, and team development. Genesis drives continuous improvement and patient experience through data-driven, people-focused strategies at CCD Health.
Turn Operational Functions into a Strategic Access Point
Key metrics to measure both efficiency and patient trust
What We'll Cover
Join us on Thursday, August 28th at 12:00 PM CT for a FREE webinar exploring how healthcare contact centers are using AI and automation without losing the human touch. Learn when to automate, when to rely on skilled agents, and how to preserve empathy in tech-enabled patient care.
Automating routine tasks without sacrificing care quality
Knowing when human agents are essential for patient trust
Integrating tech without disrupting emotional connection
Patient engagement teams are under growing pressure to balance efficiency and empathy
Why People Still Matter in the Age of Patient Engagement Automation
When: Thursday, August 28th, 2025 | 12:00 PM CT
Explore how leading teams balance automation and human touch to deliver efficient, compassionate patient care.
This session will show how thoughtful automation can leverage, not replace, the human touch.
Zulma is an accomplished healthcare operations leader with over 20 years of experience driving performance in outpatient imaging, revenue cycle, and patient access. She specializes in lean management and team development, and currently serves as Senior Regional Director of Operations at Akumin.
Senior Leader of Healthcare Operations
Zulma Jairala, MHA